Since 1860, TAG Heuer has embodied avant-garde watchmaking, precision and bold style that have redefined the Swiss watch industry. For this project, TOAST received the mandate to work in its favorite playground: the great outdoors.
These are moments you live for, at one with nature, driven by the sun. This content was filmed around Europe for the launch of the new TAG HEUER Aquaracer Professional 200, a watch powered by ambient light and solar power. This is an inspiring video for everyone who dreams of living their lives on the edge and who pushes themselves relentlessly to their own limits and beyond.
Communication Director
Pascal Tea
Director
Antoine Janssens
Photographer
Patrick Güller
Creative Director
Nolan Buchi
Production Studio
TOAST Studios
Creative Agency
Ness Creative
Executive Producer and Line Producer
Robin Vaneberg, Gilles Sandoz
Producer and Line Producer
Alicia Piattini
Talent
Dicha, Ruedi Beck, Manon Moulin, Florian Bruchez
1st Assistant Camera
Dylan Endrion
Drone
Dylan Endrion, Xavi Jardi, Eric Cabuti
Studio
The Artaban Filmance
Editor
Antoine Janssens
Colorist
Davide Greco
Music Composer and Sound Design
Michael Boga
Voice-over Recording
Tijany Bacci
Local Partners
Pyrene Media, We are fast, Climbing Siurana, Santa Ibiza
Thanks
Heli Alps, Scotts Sports
