Facchinetti Automobiles desired to communicate about the values they express, the brand BMW and their ambassador Séverin Lüthi*. TOAST received the mission to realize a new TV and digital campaign called “A Family Story” based on heritage, respect, love and performance. The film was shot in the area of Thun, where Séverin Lüthi comes from. This was a great challenge because the wished length for the commercial was only 20 seconds. This pushed TOAST to target only the essentials.
*Coach of the Swiss Davis Cup and Roger Federer.
Director
Florian Fatton
Photographer
Tobias Meyer
Creative and Production Studio
TOAST Studios
Talent
Severin Lüthi
DOP
David Baumann, The Artbance Filmance
1st Assistant Camera
Dylan Endrion
Drone
Dylan Endrion
Storytelling
Gaëlle Gygax-Zosso
Stylist
Juliet Martin
Make-up Artist
Noelia de Jesus
Music Composition and Sound Design
Tijany Bacci
